AI is the new oil

In partnership with

Everyone’s saying it: AI is the new oil.

The next trillion-dollar industry.

The gold rush of the century.

And they’re right—partially.

AI is valuable, but only for those who actually know how to extract and refine it.

The rest?

They’re just spectators, cheering from the sidelines while a handful of power players control the field.

The mainstream belief is simple: AI is going to change everything, so just being in the right place at the right time will make you rich.

Companies are throwing billions at AI, startups are popping up overnight, and job descriptions now come with ‘AI’ slapped onto them like a magic spell.

But here’s the uncomfortable truth: AI is useless to most people and businesses.

Why?

Because AI, like crude oil, is raw.

It doesn’t create value on its own.

Having access to ChatGPT, Midjourney, or any other model means nothing if you don’t know how to extract real utility from it.

The real money isn’t in using AI—it’s in knowing how to use AI better than everyone else.

Look at the major players making serious AI money.

OpenAI, Google, Anthropic—they’re not just using AI; they’re building the pipelines that everyone else pays to use.

Companies like Microsoft and Nvidia?

They’re selling the shovels in this gold rush: compute power, cloud storage, AI integrations.

Even individual power users—the ones leveraging AI for automation, content, and decision-making—are refining the raw potential of AI into something valuable.

These are the people building automation workflows, training custom AI models, and stacking prompts like they’re playing 4D chess.

Meanwhile, the masses are still asking ChatGPT to write mediocre cover letters.

There’s a false sense of security that AI will ‘level the playing field.’ But it’s doing the opposite. The AI gap is already forming:

• Those who understand AI and build with it.

• Those who just consume it and think they’re keeping up.

Just like oil made some nations unimaginably wealthy while others barely benefited, AI is creating a new divide.

If you’re just a passive user, you’re at the mercy of those who truly know how to wield AI.

You’ll pay for the tools, subscribe to the services, and follow the trends—but you won’t be the one shaping them.

Some will argue that AI democratizes opportunity.

That anyone can use it, so anyone can benefit.

But let’s be honest: accessibility doesn’t equal mastery.

Everyone has access to a gym, but only a fraction actually transform their bodies.

Everyone can download Photoshop, but that doesn’t make them a designer.

AI is no different.

The winners will be those who invest in AI literacy—not just as consumers, but as creators, builders, and strategists.

If AI is the new oil, then be an oil baron, not a gas station customer.

Stop waiting for AI to magically change your life or business.

Start drilling. Start refining. Start building.

Because in the AI economy, knowledge isn’t just power—it’s profit.

See you till next time.